Published:

Bravado and The Killers Partner for Merchandising

NEW YORK, July 23 /PRNewswire/ -- Bravado, the world's leading global music merchandising company, has entered into an agreement to manufacture and distribute merchandise for multi-platinum selling, Grammy-nominated rock band, The Killers. The announcement was made today by Tom Bennett, Chief Executive Officer of Bravado.

The Killers, a four member rock band made up of Brandon Flowers (vocals, keyboards), Dave Keuning (guitar, vocals), Mark Stoermer (bass guitar, vocals) and Ronnie Vannucci Jr., (percussion, drums), were formed in 2002 inLas Vegas. Two years later, they released their debut album, Hot Fuss, which spawned four worldwide hit singles and earned five Grammy nominations. Their second album, released in 2006, Sam's Town, earned them an additional two Grammy nominations. The Killers' first two albums have sold in excess of 12 million copies worldwide combined. Their most recent release, Sawdust, is a collection of B-sides, rarities, and remixes.

"This is a great opportunity for Bravado to join forces with The Killers and we're excited about the potential of this relationship," stated Mr. Bennett. "Merchandise goes hand in hand with CD sales, especially with a band this popular. The Killers are a perfect example of who the merchandising business was built for and we're thrilled to be creating innovative merchandise offerings that will help them further connect with their avid fan base."

While currently working on their next album, The Killers will also be traveling around the world for a variety of performances and festivals this summer and fall. The group will make stops in the US before moving on to Canada,Germany,Austria,Belgium,Ireland andEngland.

About Bravado

Bravado, the only global 360 degree full service merchandise company in the world, develops and markets high-quality licensed merchandise to a world-wide audience. The company works closely with new & established entertainment clients, creating innovative products carefully tailored to each artist or brand. Product is sold on live tours, via selected retail outlets and through web-based stores. Bravado also licenses rights to an extensive network of third party licensees around the world. The company maintains offices inLondon,Los Angeles,New York,San Francisco andStockholm, and partner companies inBerlin,Paris,Japan,Australia andSouth America. Now under the Universal Music Group umbrella, Bravado is able to leverage a global sales and distribution network from the world's largest music company, as well as its unparalleled marketing strength. Bravado artists include Kanye West, Robbie Williams, Beyonce, Elton John, Guns 'N Roses, Metallica, Led Zeppelin, Red Hot Chili Peppers, Iron Maiden, Alicia Keys and Nine Inch Nails.

Contact: Maria Ho-Burge, +1-212-331-2569, maria.ho-burge@umusic.com

SOURCE Universal Music Group

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