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IBM Podcast Explores the Future of Movies

As the summer blockbuster movie season enters
full swing, IBM (NYSE: IBM) explores the "Future of Movies," a podcast with Yair Landau, former President of
Sony Pictures Digital and Saul Berman, Global Strategy Leader for IBM's
Media & Entertainment Practice, hosted by Tim Washer. With technology
enabling consumer demand for more customization on how they enjoy
entertainment, the movie studios must adapt and content providers must
adjust to new web-based distribution channels such as YouTube.

Separately, looking further into the future of movies, five of IBM's top
scientists recently met with students and alumni of the USC School of
Cinematic Arts, along with Hollywood filmmakers, to "Imagine the World in
2050." Highlights from the evening are available on YouTube.
"IBM and the
Future of...." podcast is a series of conversations with thought
leaders on how technology will change everyday life. They will also
examine how shifting economics can dramatically alter performance and value
in key markets. Other recent episodes include:
-- Future of Low Carbon Business: Hearst Corporation's New York City
skyscraper recycles its rainwater from the roof to heat and cool the
building. Its Café 57 offers sustainable fish entrées and one of the
largest organic salad bars. Hosted by Joe Hanley, with Brian Schwagerl,
Vice President of Corporate Real Estate and Facilities Planning at Hearst
Corporation, and Graham Whitney, IBM's Climate Change Program Leader.
-- Future of Golf: Social media and technology are being leveraged to
make the game of golf more accessible to new groups of players and new
audiences, including in emerging markets like China and India. Hosted by
Tim Washer, with Peter Bevacqua, USGA Chief Business Officer and Rick
Singer, Director, Worldwide Sponsorship Marketing, IBM.
-- Future of Water Management: With climate change gaining wider
understanding, the issue of coastal flooding due to rising sea levels and
extreme weather episodes is high on the agenda of many governments
worldwide. Hosted by Joe Hanley, with Arie Kraaijenveld Chairman of the
Netherlands Water Partnership, and Djeevan Schiferli, IBM's Climate Change
Impact Team.
Subscribe to the series in iTunes
http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?i=22746174&id=271635650 or listen to other podcasts in the series at
http://www.ibm.com/podcasts/future.
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