Published:
Dealix to Integrate Distribution Technology into MSN Autos
REDWOOD CITY, Calif., July 2 /PRNewswire/ -- Dealix Corporation, a
division of Cobalt, announced today that it has been selected by Microsoft
Corp. as the lead fulfillment provider for MSN Autos. The agreement brings
together Dealix, an industry leading provider of quality automotive leads for
dealerships, dealer groups and automotive manufacturers, with MSN Autos, one
of the web's most popular destinations for consumers seeking help with the new
car purchase process.
(Logo: http://www.newscom.com/cgi-bin/prnh/20071213/COBALTLOGO)
Dealix will integrate its lead distribution technology with the Microsoft
network in order to give MSN visitors a seamless MSN Autos experience. Dealix
will provide fulfillment for the thousands of car buyers who look to MSN Autos
each week for help in obtaining price quotes for new cars from local auto
dealers.
Dealix, founded in 1998, has the broadest and highest quality lead supply
network in the industry, with extensive experience providing quality
automotive leads for third parties. Dealix's advanced quality control and
routing technology, powered by its robust platform, matches thousands of
serious new and used vehicle buyers to the most appropriate dealers daily.
Dealix will begin to power the MSN quote process during the third quarter of
2008.
"We are excited to partner with MSN," said Anna Zornosa, general manager
of Dealix. "MSN Autos has been an innovator and a leader in helping car buyers
through a complex shopping process. Our goals are well-matched: Dealix is
devoted to helping consumers find the car they want with speed and ease. Our
collaboration with MSN Autos will help provide new car dealers with the
highest quality and volume of leads, helping dealerships sell more cars and
giving shoppers the information they need."
About Dealix
Dealix, a division of Cobalt, is the world's leading provider of quality
automotive leads for dealerships, dealer groups and automotive manufacturers.
Dealix has the broadest and highest quality lead supply network in the
industry, including partnerships with AOL Autos, Edmunds, Kelley Blue Book,
MSN Autos and Yahoo! Autos. Dealix's advanced quality control and routing
technology matches thousands of serious new and used vehicle buyers to the
most appropriate dealers daily, delivering a quality user experience while
providing dealers one of the most efficient methods to sell more cars.
Media Contact
Amy Hatch
Marketing Manager, Cobalt
ahatch@cobalt.com
206.219.8132
SOURCE Cobalt Group; Dealix Corporation
Copyright © 2009, PRNewswire
Copyright © 2009, NewsBlaze,
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