Intridea Announces General Availability of CrowdSound On-Demand Social Feedback Solution

"Too often, customers who submit online feedback have no way of knowing if anyone in the company is really listening or if other consumers feel the same way," said Pradeep Elankumaran, Intridea's director of R&D, and the product manager of CrowdSound. "With CrowdSound, a customer suggestion represents, not just a single voice, but also the voices of other users who vote and comment on it-increasing the likelihood that a company will listen and act."

CrowdSound - Web 2.0-Enabled Customer Collaboration

At the same time, CrowdSound lets enterprises respond directly to customers' input, fostering customer collaboration to arrive at new solutions, services or products. Enterprise users can tag and organize suggestions internally with CrowdSound, as well as integrate them with their company's existing infrastructure and workflow. As a result, customer input is tied back into enterprise business processes for customer relationship management, enterprise resource planning, product development, and more.

"The role of the Web in opening a customer dialogue is invaluable. However until now, enterprises have had to choose between building their own tightly integrated social feedback capabilities or purchasing a bolted-on product," said Dave Naffis, Intridea founding partner and director of product development. "With CrowdSound companies for the first time can realize fast, off-the-shelf deployment coupled with seamless integration that puts customer feedback and company responses at the center of enterprise business processes."

CrowdSound is part of the Intridea family of enterprise social applications. Like all Intridea on-demand solutions, CrowdSound is based on Ruby on Rails and hosted on Amazon Web Services. It complements Intridea's highly customizable SocialSpring white label social networking solution; MediaPlug for storing and managing rich media using Amazon EC2 & S3; and Scalr for creating self-scaling, self-healing EC2 server farms to support the high capacity demands of rich media and social networking.

Availability and Pricing

Intridea, Inc. develops high-performance Web 2.0 applications and services to help enterprises realize the power of cloud computing and social networking. Intridea solutions are based on the Ruby on Rails Web application framework for agile development. Intridea actively contributes to Rails directly and through open source plug-ins, and hosts Acts As Community, the social network created to encourage communication and collaboration among users of the Ruby programming language. Intridea is headquartered in Washington, DC. For more information, visit www.intridea.com.