Mega TV Presents "Mega Modelo 2009"

- Contest Coincides with Broadcast of the Highly Anticipated Launch of Brazilian Novella "Belissima" -

Spanish Broadcasting System (SBS) (NASDAQ:SBSA) and Mega TV, the fastest growing Hispanic television channel in the United States, today announced the launch of "Mega Modelo 2009," a beauty contest where viewers can vote for six male models and six female models to be featured in next year's Mega TV calendar. The contest will run during the broadcast of the Brazilian novella, "Belissima," which premieres on Monday, June 30, at 6:00 PM ET on MegaTV.

The contest will run from July 14 through August 24, and each week, two models will be selected from the group of nominees. The winners will be chosen by the audience who can vote by visiting www.mega.tv or www.lamusica.com, and announced on September 3.

All twelve winners will travel to Miami for the final photo-shoots and to create a video to give the audience a behind the scenes look at the entire Mega TV calendar production process. The final calendar will be available in November.

As the contest is happening, the Brazilian novella, "Belissima," will be airing every Monday at 6:00 PM ET on Mega TV. Produced by Brazilian Globo network "Belissima" tells stories related to the world of fashion from a lingerie factory.

Do not miss on the exciting premiere of "Belissima" on June 30 at 6:00 PM ET on Mega TV Channel 22 in South Florida, Channel 405 in DirecTV Más, Channel 57 in West Palm Beach and Channel 169 in DirecTV Puerto Rico, and get ready to vote for your favorite male and female models during the "Mega Modelo 2009" contest.

About Spanish Broadcasting System, Inc.

Spanish Broadcasting System, Inc. is the largest publicly traded Hispanic-controlled media and entertainment company in the United States. SBS owns and/or operates 21 radio stations located in the top Hispanic markets of New York, Los Angeles, Miami, Chicago, San Francisco and Puerto Rico, including the #1 Spanish-language radio station in America, WSKQ-FM in New York City, as well as 4 of the Top 8 rated radio stations airing the Tropical, Mexican Regional, Spanish Adult Contemporary and Hurban format genres. The Company also owns and operates Mega TV, a television operation serving the South Florida market, owns and operates a station in Miami-Ft. Lauderdale DMA (WSBS) Ch. 22, and an affiliate in West Palm Beach, Fl (Ch. 57/Comcast 231). Mega TV also has national distribution in the US through DirecTV Más (Ch. 405). The channel can also be seen in Puerto Rico on DIRECTV (Ch. 169), and through affiliate WSJU (Ch. 30). SBS also produces live concerts and events throughout the U.S. and Puerto Rico. In addition, the Company operates www.LaMusica.com, a bilingual Spanish-English online site providing content related to Latin music, entertainment, news and culture. The Company's corporate Web site can be accessed at www.spanishbroadcasting.com.

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