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Rentrak Theatrical Announces Box Office Estimates for Weekend of June 22, 2008

LOS ANGELES, June 22 /PRNewswire-FirstCall/ -- Rentrak Theatrical, a business unit of Rentrak Corporation (Nasdaq: RENT), today announced the weekend theatrical box office estimates for the weekend period of June 20 through June 22, 2008 according to the company's Box Office Essentials(TM) theatrical box office data collection and analytical service.

    The twelve estimated top producing motion pictures for the weekend, per
data collected as of 9:30AM Pacific on Sunday, June 22 by Rentrak Theatrical
include:


    Rank  Title                                   Weekend Gross  Locations
    1     Get Smart                               $39,155,000    3911
    2     Kung Fu Panda                           $21,700,000    4053
    3     The Incredible Hulk                     $21,556,660    3508
    4     The Love Guru                           $14,000,000    3012
    5     The Happening                           $10,000,000    2986
    6     Indiana Jones Kingdom Crystal Skull     $8,414,000     3171
    7     You Don't Mess With The Zohan           $7,200,000     3278
    8     Sex And The City                        $6,465,000     2442
    9     Iron Man                                $4,002,000     1912
    10    The Strangers                           $1,948,830     1578
    11    Chronicles of Narnia: Prince Caspian    $1,708,000     1462
    12    What Happens In Vegas                   $770,000       708

    Weekend of 06/20/2008 to 06/22/2008

    (C) 2008 by Rentrak Corporation

About Box Office Essentials

Box Office Essentials provides each studio with password-protected, real-time, web browser-based and 24/7 access to data pertaining specifically to their movie release titles. A sophisticated toolset allows studio distribution executives to view and analyze the information at different levels of detail and across a multitude of attributes (by theatre circuit, DMA, time zone, etc.), enhancing their ability to make faster, and better informed decisions. Additional features include online school calendars (K-12 and college), interactive release schedule and 24-hour subscriber support.

About Rentrak Corporation

Rentrak Corporation, based inPortland, Oregon, is an information management company serving clients in the media, entertainment, retail, advertising and manufacturing industries. The company's Entertainment Essentials(TM) suite of services is redefining media measurement in the digital broadband era. Entertainment Essentials provides customers with near-real-time, actionable insight into performance of content distributed over a wide variety of modern media technologies. Available by license or subscription, each Entertainment Essentials application allows executives to analyze detailed industry-wide and title-specific data to make decisions that enhance the bottom line and provide competitive advantage. For further information, please visit Rentrak's corporate Web site at http://www.rentrak.com.

     Contacts: Rogers & Cowan for Rentrak Corporation
               Sallie Olmsted                       Amanda Bartz
               (310) 854-8124                       (310) 854-8151
               solmsted@rogersandcowan.com          abartz@rogersandcowan.com

SOURCE Rentrak Corporation

Tags: ,FLM,ENT,SVY,ECO,CA-Rentrak-box-office

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Rentrak Theatrical Announces Box Office Estimates for Weekend of June 22, 2008