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First Financial Network, Inc. to Sell Credit Card Portfolio

OKLAHOMA CITY, May 23 /PRNewswire/ -- First Financial Network, Inc., (FFN), the nation's leading loan sale advisor, today announced that it will market and manage the sale of approximately 12,000 active and inactive credit card accounts totaling approximately $12 million from failed ANB Financial, National Association,Bentonville, AR, for which the FDIC is acting as receiver.

Bliss Morris, President and CEO of FFN, said, "We are pleased to assist the FDIC with another asset sale assignment. The results of previous offerings FFN has conducted this year have been extremely positive and lend credibility to the success potential of this event."

Founded in 1989, First Financial Network is the most experienced U.S. loan sale advisory firm, having originally assisted the Resolution Trust Corporation with the disposition of billions in loans during the bailout of the S&L crisis. This experience bodes well as other financial institutions seek to mitigate risk as the economy cycles again into uncertain times.

At the direction of the FDIC, FFN will initiate a highly targeted marketing campaign aimed at procuring qualified purchasers in order to obtain maximum value on the portfolio. Sale support services necessary to accomplish a transaction such as this on behalf of the FDIC include portfolio analysis, valuation, marketing, imaging, investor due diligence management and coordination of sale closings.

FFN will utilize its online Loan Trading Platform(TM) to image account documentation in the portfolio and provide qualified investors with immediate access to due diligence information and the opportunity to place bids. Investor due diligence is scheduled to begin on May 29, 2008 with a bid date of June 25, 2008. For more information regarding the offering, please call 405.748.4100.

About First Financial Network:

Since its founding in 1989, FFN has defined the loan sale industry, selling billions of dollars in loans and other assets in 28 countries. The nation's leading loan sale advisor, FFN currently serves more top 25 banking institutions than any other firm in the nation. In addition, the company serves as loan sale advisor for agencies of the Federal government, commercial banks, major foreign banks and other lenders. The company's online Loan Trading Platform(TM) and Metrics(TM), an integrated transaction management system, are used in conjunction with exceptional marketing techniques to achieve optimal value in today's secondary market. For further information, call 405.748.4100 or visit http://www.firstfinancialnet.com.

     Contact: Merrie Duncan
     First Financial Network, Inc.
     Ph: 800.245.8695
     mduncan@firstfinancialnet.com

SOURCE First Financial Network, Inc.

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First Financial Network, Inc. to Sell Credit Card Portfolio