Baynote Named 2008 Red Herring North America 100 Winner

Award Recognizes the 100 "Most Promising" Companies Driving the Future of Technology

Baynote, Inc. (www.baynote.com), a leader in intent-driven product and content recommendations for the business web, today announced its selection as a Red Herring 100 Award winner, which honors the 100 most innovative private technology companies in North America.

The Red Herring editorial board selected Baynote as one of 100 winners from a pool of more than 1,500 applicants. Nominees were closely evaluated on both quantitative and qualitative criteria such as financial performance, technology innovation, quality of management, execution of strategy, and integration into their ecosystem.

"We can see the exciting evolution of the technology sector reflected in the quality and variety of exceptional companies that we had to choose from in putting our list together," said Joel Dreyfuss, editor-in-chief of Red Herring. "It was tough to choose just 100 winners from such a large list of excellent contenders, and we are very happy with the quality of the companies we selected as finalists."

The 100 winning companies were announced today at the Red Herring North America event in San Jose, California, where the CEOs of the winning startups have been presenting their innovative ideas and technologies to an audience of leading entrepreneurs, financiers, and corporate strategists all week.

"Red Herring 100 winners, past and present, include some of the most innovative and disruptive technology companies in the world, and all of us at Baynote are honored to be included among them," said Jack Jia, founder and CEO for Baynote. "The rapid uptake of our unique, intent-driven social search and recommendations is the real testament that our innovation is paying off for us and our customers."

About Red Herring

Red Herring is a global media company which unites the world's best high technology innovators, venture investors and business decision makers in a variety of forums: a leading innovation magazine, an online daily technology news service, technology newsletters and major events for technology leaders around the globe. Red Herring provides an insider's access to the global innovation economy, featuring unparalleled insights on the emerging technologies driving the economy. More information about Red Herring is available on the Internet at www.redherring.com.

About Baynote

Launched in 2006, Baynote delivers on-demand recommendation technology and social search for websites. By automatically displaying the best content and products, Baynote increases online revenue, leads and impressions. Baynote's patent-pending UseRank(TM) technology taps into the collective wisdom of the silent majority without collecting any explicit feedback. Over 100 eCommerce, media, and enterprise customers including Motorola, NASA, The Knot and US Appliance use Baynote Recommendations. For more information, please visit www.baynote.com.

Baynote(TM) and UseRank(TM) are registered trademarks of Baynote, Inc. All other trademarks are properties of their respective owners.