Leading Digital Agency Greater Than One Names New Leadership

Greater Than One, which Apelles co-founded eight years ago, has grown under her leadership to 70 people with expertise across all aspects of digital marketing -- engaging and creating meaningful online experiences for their client customers. A full-service, independent digital agency, GTO has robust capabilities in Web development, media, strategy and search. Apelles will continue to oversee the organization's broader vision and mission, as well as lead its long-term growth initiatives.

Newman, who joined GTO in 2007, will be responsible for the overall management of the agency as well as helping Apelles lead its long term growth and strategy. He has over 25 years experience in marketing communications and agency management having held posts at Saatchi & Saatchi, Lowe, Bates and Ogilvy, where he was president and Regional Director for Ogilvy Action. Prior to joining GTO, Newman founded Generation M, a 50+ marketing consulting firm.

"Rich and I look forward to making our vision for GTO a reality -- using all forms of digital technologies to work with companies who are in the business of informing, educating, and empowering people to live healthier and more productive lives," said Apelles.

The announcement falls on the heels of several significant new business wins and a number of award recognitions for superior work including a Phame, two Webby Awards and a DTC National Advertising Award. In 2007, Greater than One was named one of Entrepreneur magazine's Hot 500 fastest growing companies, one of Advertising Age's Top 100 digital agencies and opened an office inMadrid, Spain.

About Greater Than One

Greater Than One is a full-service digital marketing agency dedicated to helping clients communicate with their customers through the latest digital channels. Recently named one of Entrepreneur magazine's Hot 500 fastest growing companies, Greater Than One has grown organically and steadily by focusing on its most important success metric -- customer satisfaction. The company's client list includes Fortune 500 companies as well as smaller non-profit organizations, with broad industry experience that spans multiple sectors including healthcare, education, media & entertainment, government, publishing, and travel. Founded in 1998, Greater Than One is headquartered in lowerManhattan and has recently opened an office inMadrid. For more information, visit www.greaterthanone.com .

Contact: Karen Pineman/Rachel Honig

                G. S. Schwartz & Co.
                212-725-4500 ext. 311/313

SOURCE Greater Than One

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