EveryScape Unveils Worldwide Ambassador Program and a New Enhanced Real World Online

"EveryScape has advanced dramatically since our initial demo ofSan Francisco's Union Square at Where 2.0 last year," said Jim Schoonmaker, EveryScape's CEO. "We've covered one million points of interest, 15,000 miles and 21 states in just one year, and we have big plans leading into 2009. The Ambassador program is an important initiative that will propel our expansion. And the new functionality makes EveryScape.com a gateway to local destination information. It's just a taste of what's to come as we look ahead to new user-generated content and community features."

Ambassador Program

The Ambassador program officially launched today and the first "class" will graduate later this month. EveryScape's Ambassador program utilizes amateur and professional photographers located in cities across the world to help build The Real World Online. The EveryScape Ambassador program is ideal for entrepreneurial individuals seeking new opportunities to generate income, on a full-time or part-time basis. There are two types of Ambassadors:

    -- Destination Ambassadors are EveryScape's full time representatives for
       specific destinations. They are responsible for capturing all of the
       public content for a given territory and are entitled to a percentage
       of all revenues generated from that area. Destination Ambassadors must
       attend a formal training session to receive certification from
       EveryScape.

    -- Local Business Ambassadors are "assignment photographers" who capture
       interior images of local businesses that are looking to build their
       presence on EveryScape.com. Ideal candidates are amateur and
       professional photographers. Local Business Ambassadors require minimal
       training, which can be done online.

Program information and the application form are available at www.ambassadors.everyscape.com .

A Better Real World Online

EveryScape also launched the next evolution of The Real World Online today. The new EveryScape.com provides community tools that make EveryScape instantly shareable. A gateway to destination information from across the Web, EveryScape.com also features enhanced usability and a much larger viewing experience. The key new features include:

    -- Scape Memo. A new community feature called "Scape Memo" lets people
       create a private link on EveryScape.com with up to 200 "memos" that
       identify their favorite locations to share with friends. For example,
       you could create a link pinpointing your 30 favorite restaurants
       nationwide, or you could send your friend a link with a memo
       identifying a new dinner location. Scape Memos are private and are
       shared via email. In addition, users can embed any memo within their
       favorite social network such as Facebook or LinkedIn.

    -- One-click Meta Search. EveryScape.com brings together all of the
       information from across the Web about a particular destination. With
       one click, you experience what it's like to be there, read reviews from
       Yelp, see photos from Flickr, watch videos from YouTube and search the
       Web with Yahoo!.

    -- Better Local Search. EveryScape.com also features an improved
       navigation bar with more categories and subcategories designed to
       simplify local search. A new "What's Nearby?" feature gives visitors
       one-click access to other businesses close to their chosen destination.

    -- World Tags. EveryScape also lets businesses upload photos, videos,
       links and more. For example, a restaurant could upload a video
       interview with its chef, or a women's boutique might want to upload
       photos of its latest line.

EveryScape will be demoing The Real World Online at booth 11 throughout Where 2.0. Additionally, EveryScape Founder and CTO Mok Oh will be speaking on May 13 at 4:50 p.m. in Salon A-F on "What About the Inside?" where he'll discuss EveryScape's approach to capturing interior images. For more details on his presentation, go to http://en.oreilly.com/where2008/public/schedule/detail/1730 .

About EveryScape, Inc.

EveryScape, Inc. is creating The Real World Online through a visual and interactive platform for local search that creates a virtual experience of all metropolitan, suburban and rural areas. EveryScape will ultimately let users share their stories and opinions about real-life daily experiences against a backdrop ranging from streets and cities, communities, restaurants, schools, real estate and the like. Leveraging its patented HyperMedia Technology Platform(TM), EveryScape is using a simple, highly scalable approach that allows the company to tap into local communities and users in building out the online world. EveryScape is headquartered inWaltham, Mass. and is venture backed by Dace Ventures, Draper Fisher Jurvetson, Draper Fisher New England, Draper Atlantic and Launchpad Venture Group. Find out more at www.everyscape.com.

    Press Contact:
    Beth Monaghan
    InkHouse
    781-916-9090, ext. 801
    beth@inkhousepr.com

SOURCE EveryScape

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Copyright © 2008, NewsBlaze, Daily News

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