Published:
Lexmark to discuss green printing strategies at fourth annual Ziff Davis CIO Summit, May 6-9
LEXINGTON, Ky., May 6 /PRNewswire-FirstCall/ -- Rising paper consumption
in the office is an increasing concern for environmentally conscious
businesses and government agencies. Many organizations are implementing print
reduction and paper recycling strategies. But are they going far enough to
truly make a difference?
That's the topic of Lexmark International, Inc.'s (NYSE: LXK) message to
participants at the 2008 Ziff Davis CIO Summit at the Ritz-Carlton Hotel in
Half Moon Bay, Calif., May 6-9.
In its presentation, "Printing, Profits and Sustainability: The Triple
Imperative," Lexmark will explore the close link between paper usage, business
performance and the environment, with some surprising observations from the
company's research and close work with clients around the globe.
With help from Lexmark, more and more organizations are realizing that
technology projects that are good for the environment can also be good for
business. Nowhere is that more apparent than with printing, where rising page
volumes have long been viewed as onerous cost centers. Today, they are
increasingly viewed as corporate social responsibility issues as well.
Many businesses are doing something to reduce paper usage, but not all
print reduction initiatives are equally effective. While every step forward
helps, dramatic improvements are possible -- and at a cost far less than many
organizations may anticipate. In fact, by embracing proven best practices, new
technologies and some simple, common sense strategies, businesses and agencies
can often print less, save money and improve employee productivity at the same
time.
"Improved processes mean businesses can print less, which translates to
less impact on the environment and a better bottom line," said Marty Canning,
Lexmark vice president and president of its Printing Solutions and Services
Division. "Lexmark's focus is helping clients understand the true drivers of
unwanted printing, as it relates to their unique circumstances. We can provide
them with the technology, and more importantly the strategies needed to
improve business results and minimize the impact of printing on the
environment."
Lexmark's presentation will be available online as part of the Ziff Davis
CIO Digital Summit, which is a half-day recap of the keynote sessions and
panel discussions on Thursday, May 22. More information is available at
www.ziffdavisciosummit.com.
About Lexmark
Lexmark International, Inc. (NYSE: LXK) provides businesses and consumers
in more than 150 countries with a broad range of printing and imaging
products, solutions and services that help them to be more productive. In
2007, Lexmark reported $5.0 billion in revenue. Learn how Lexmark can help you
get more done at www.lexmark.com.
Lexmark and Lexmark with diamond design are trademarks of Lexmark
International, Inc., registered in the U.S. and/or other countries. All other
trademarks are the property of their respective owners.
SOURCE Lexmark International, Inc.
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