Published:
LYRIX Presents "American Idol" Contest for Tiger Beat Readers

Lyric Jeans, Inc. (PINKSHEETS: LYJN), the
parent company behind the LYRIX brand for girls, today announced the
introduction of a national sweepstakes in conjunction with Tiger Beat
Magazine, the premiere publication for teenage girls, to promote its
official "American Idol" line of tees for girls. The contest runs through
April 25, 2008 and will be featured in a full page spread of Tiger Beat.
One lucky winner chosen at random will receive a makeover including a LYRIX
"American Idol" wardrobe, two tickets to the season finale of "American
Idol" and round trip airfare plus a four-day and three-night stay in Los
Angeles. The contest can be entered on www.shoplyrix.com.
"As we continue to build brand awareness for the LYRIX line we are pleased
to team up with Tiger Beat to reach the tween consumer," said Hanna
Rochelle Schmieder, President of Lyric Jeans, Inc.
David Luner, Senior Vice President Interactive & Consumer Products for
FremantleMedia Enterprises in North America, licensor of "American Idol"
added, "The LYRIX line is a great extension of the 'American Idol' brand
and this promotion will bring a new level of excitement and awareness
directly to consumers."
LYRIX is a rock n' roll apparel line for girls based on popular song lyrics
and imagery made famous by the hit television phenomenon "American Idol."
Apparel co-branded with "American Idol" hit Macy's stores in February 2008
to coincide with show's Final 24 episodes. The initial LYRIX-"American
Idol" collection focuses on the tween market, with plans to further expand
into kidswear and accessories.
LYRIX is an extension of the Lyric Culture brand, a premium adult
contemporary apparel and accessories line driven by the music of such
legendary artists as The Beatles, David Bowie, Marvin Gaye, Janis Joplin,
Lynyrd Skynyrd, Bee Gees, Steppenwolf and many more.
About Lyric Culture
Lyric Culture is a music-driven apparel company involving lyrical content
on jeans, denim wear and accessories. Each item reflects the song through
its design. As the innovator and manufacturer of groundbreaking fashion,
Lyric Culture employs a cutting edge design strategy which allows the
wearer to express themselves through the words of their favorite song -- a
modern twist to wearing your heart on your sleeve (and pant leg)! Lyric
Culture has deals in place with the largest music publishing companies in
the world including Warner Chappell, EMI, Universal, Sony/ATV and BMG to
name a few and has secured the rights to utilize lyrics made famous by The
Beatles, Janis Joplin, David Bowie, Marvin Gaye, The Bee Gees, Rod Stewart,
Steppenwolf and many more.
The company currently produces Lyric Culture, a premium rock n' roll
apparel and accessories line available at over three hundred specialty
boutiques nationwide. www.LyricCulture.com
About FremantleMedia Enterprises & FremantleMedia
FremantleMedia Enterprises is the brand extension arm of FremantleMedia,
offering a one-stop-shop for all Licensing, Distribution and Home
Entertainment. It is a division of FremantleMedia, one of the largest
international creators and producers of entertainment brands in the world
with leading prime time drama, serial drama, entertainment and factual
entertainment programming in over 40 countries worldwide. FremantleMedia
is a subsidiary of RTL Group, Europe's largest television and radio
broadcast company, which is 90% owned by Bertelsmann AG, an integrated
media and entertainment company that commands leading positions in the
world's media markets. For further information, visit
http://www.fremantlemedia.com.
About Fremantlemedia North America
FremantleMedia North America (FMNA) is the U.S. production division of
global media giant FremantleMedia. Based in Burbank, California, FMNA
produces entertaining and innovative television programs for network, cable
and syndicated platforms, including the Emmy-nominated musical/reality
phenomenon "American Idol" (FOX), "American Idol Rewind" (syndicated),
"American Idol Extra" (Fox Reality Channel), "America's Got Talent" (NBC),
"Farmer Wants A Wife" (The CW), "Can You Duet" (CMT), "The Janice Dickinson
Modeling Agency" (Oxygen), "Property Ladder" (TLC), "Family Feud"
(syndicated), "Temptation" (syndicated), "Million Dollar Password" (CBS),
and the longest-running game show in television history, "The Price Is
Right" (CBS).
About American Idol
AMERICAN IDOL is created and executive-produced by Simon Fuller, founder of
19 Entertainment, Ltd.; and executive-produced by Cecile Frot-Coutaz, CEO,
FremantleMedia North America, Inc.; Nigel Lythgoe, President, 19
Television; and Ken Warwick, Executive Producer, FremantleMedia North
America, Inc.
About 19 Entertainment
19 Entertainment, Ltd., a wholly owned subsidiary of CKX, Inc., was founded
by Simon Fuller 21 years ago and acquired by CKX in March 2005. The company
is recognized as a leading creator, provider and promoter of globally
successful, music-based entertainment, or "Entertainment Brands."
Simon Fuller, who serves as Chief Executive Officer of 19 Entertainment, is
the creator of AMERICAN IDOL in the United States, "Pop Idol" in the UK, as
well as versions of the IDOL format in more than 30 countries around the
world. Fuller is also the co-creator of SO YOU THINK YOU CAN DANCE, which
aired in the U.S. on FOX during summer 2005 and was the top-rated
television show in its time slot.
Fuller has made music history in the UK and the U.S.A., producing a stream
of No. 1 hits and managing multi-platinum-selling acts. Fuller recently
became the world's most successful manager -- breaking a record set by the
Beatles' manager Brian Epstein in the 1960s -- when three of his artists
occupied the No. 1, No. 2 and No. 3 positions on the U.S. single chart as
well as the No. 1 position on the album chart.
19 Entertainment has been involved in the creation of 109 No. 1 singles and
87 No. 1 albums in the UK alone, with an impressive tally of 296 Top-40
albums and 465 Top-40 singles.
Included in this release are certain "forward-looking" statements,
involving risks and uncertainties, which are covered by the safe harbor
provisions of the Private Securities Litigation Reform Act of 1995,
including statements regarding Lyric Jeans Inc. Such statements are based
on management's current expectations and are subject to certain factors,
risks and uncertainties that may cause actual results, events and
performance to differ materially from those referred to or implied by such
statements. In addition, actual or future results may differ materially
from those anticipated depending on a variety of factors, including
continued maintenance of favorable license arrangements, success of market
research identifying new product opportunities, successful introduction of
new products, continued product innovation, sales and earnings growth,
ability to attract and retain key personnel, and general economic
conditions affecting consumer spending, Readers are cautioned not to place
undue reliance on these forward-looking statements, which speak only as of
the date hereof. Lyric Jeans Inc. does not intend to update any of the
forward-looking statements after the date of this release to conform these
statements to actual results or to changes in its expectations, except as
may be required by law.
Safe Harbor: This release includes forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933 and Section 27E of the
Securities Act of 1934. Statements contained in this release that are not
historical facts may be deemed to be forward-looking statements. Investors
are cautioned that forward-looking statements are inherently uncertain.
Actual performance and results may differ materially from that projected or
suggested herein due to certain risks and uncertainties including, without
limitation, ability to obtain financing and regulatory and shareholder
approvals for anticipated actions.
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Copyright © 2009, NewsBlaze,
Daily News
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