World Alliance Financial Executives Speak at 2008 NRMLA Eastern Regional Meeting

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On Monday, April 7th, Jean Noble, executive vice president of the company's wholesale division, Lender Lead Solutions, is speaking on a panel entitled "Developing Your Marketing Plan and Sizing Your Budget". On that same day, David Peskin, chief executive officer, is participating in a reverse mortgage product review panel. On Tuesday, April 8th, Vivian Sin, chief legal and compliance officer, is participating in a panel discussion about advertising compliance and ethical presentation of products to consumers.

"We are looking forward to sharing our experiences at this year's NRMLA Eastern Regional Meeting by discussing the best products for the industry and how to market them," said Peskin. "We are committed to educating mortgage companies on how they can grow their business by offering the right reverse mortgage products and maximizing their marketing budgets to reach potential borrowers."

The company recently announced that its Lender Lead Solutions division recently expanded its wholesale platform, with the addition of account managers for all regions of theUnited States. The company has also enhanced its LLS University (LLSU), a comprehensive training program designed to give brokers essential knowledge needed for operating a reverse mortgage business.

About World Alliance Financial Corp.

World Alliance Financial Corp., a member of the KBC Group, is one of the largest reverse mortgage companies in the nation. Through its wholesale and retail channels, the company is dedicated to building the reverse mortgage industry by fostering strong partnerships with originators and by providing outstanding consumer education. The company educates millions of Americans about the important benefits of reverse mortgages through the Senior Lending Network, its national consumer education campaign, and then links interested consumers to qualified and experienced originators, who have access to World Alliance Financial's wholesale reverse mortgage products, technology, and education services. For more information, call 1-800-562-6755 or visit the company's website at www.worldalliancefinancial.com.

SOURCE World Alliance Financial Corp.

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