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BASF Podcast - Better Harvest in Spite of Climate Stress

Climatic conditions such as heat or cold and rain or drought can determine whether a harvest turns out well or badly. Because whenever these conditions are not optimal, plants also find themselves in a stressful situation, literally. On top of that the reality today is that by now the farmer's work goes far beyond the mere production of foodstuffs. Through the growing demand for renewable resources production in a more and more efficient manner is needed. The question is: Will the traditional farming industry be able to master these challenges it now faces? Established aids such as fertilizers, pesticides and conventional crop cultivation methods are as essential as ever. However, these methods on their own accord will not succeed in producing as much as is needed. One solution could be plant biotechnology. With its help BASF Plant Science develops for example stress tolerant crops. In a targeted manner genes from other plants that already possess the desired traits are inserted into agricultural plants such as corn, soya, canola or cotton. This enables them to better handle stress factors like drought or cold for example.

Listen to the audio reportage with the experts Dr. Jonathan Bryant and Dr. Juergen Logemann of BASF Plant Science.

    Direct subscription via RSS-Feed or iTunes (search for "basf"):

    http://corporate.basf.com/en/podcast/innovation.xml

    More information:

    BASF shapes the future: Health and nutrition

    http://corporate.basf.com/future/nutrition

    BASF Plant Biotechnology

    http://corporate.basf.com/en/produkte/biotech/plantscience

    Pictures available at our photo data base:

    http://corporate.basf.com/en/presse/fotos/?stichwort=crop+design

    Podcast Chemistry of Innovations, English editions:

    http://www.basf.com/podcast


    More podcasts:
    Podcast - The Chemical Reporter: http://www.basf.com/podcast

In these entertaining weekly episodes our Chemical Reporter answers questions on Chemistry in our everyday life.

    RSS-subscription: http://corporate.basf.com/en/podcast/reporter.xml

    Direct subscription of BASF Podcasts via RSS-Feed

    http://corporate.basf.com/en/podcast/reporter.xml

    http://corporate.basf.com/en/podcast/innovation.xml

Direct iTunes subscription when iTunes is installed (or search for "basf"):

    itpc://corporate.basf.com/en/podcast/reporter.xml

    itpc://corporate.basf.com/en/podcast/innovation.xml

The use of the audio material is royalty-free when naming the source. We appreciate information on the use to podcast@basf.com

BASF is the world's leading chemical company: The Chemical Company. Its portfolio ranges from oil and gas to chemicals, plastics, performance products, agricultural products and fine chemicals. As a reliable partner BASF helps its customers in virtually all industries to be more successful. With its high-value products and intelligent solutions, BASF plays an important role in finding answers to global challenges such as climate protection, energy efficiency, nutrition and mobility. BASF has more than 95,000 employees and posted sales of almost EUR58 billion in 2007. BASF shares are traded on the stock exchanges inFrankfurt (BAS),London (BFA) and Zurich (AN). Further information on BASF is available on the Internet at http://www.basf.com.

    A Podcast is available at

    http://www.presseportal.de/meldung/1152914 and

    http://www.presseportal.de/link/multimedia.mecom.eu



    Editorial contact for plant biotechnology related questions:
    Dr. Susanne Benner
    BASF Plant Science
    Telefon: +49-621-60-28104
    Telefax: +49-621-60-28202
    E-Mail: susanne.benner@basf.com

    Editorial contact for Podcast:
    For the UK:
    BASF plc
    Chris Wilson
    Corporate Communications
    Phone: +44-161-488-5616
    Fax: +44-161-488-4133
    E-Mail: chris.wilson@basf.com

    For the US:
    BASF Corporation
    Betsy Arnone
    Corporate Communications
    Phone: +1-973-245-7865
    Fax: +1-973-245-6714
    E-Mail: betsy.arnone@basf.com

    For Europe:
    BASF SE
    Rainer Mueller-Mueffelmann
    Corporate Innovation Communications
    Phone: +49-621-60-41040
    Fax: +49-621-60-20548
    E-Mail: podcast@basf.com

SOURCE BASF SE