eXtreme PC Gear Improves Cross-Sell With Baynote Recommendations

Computer Component Vendor Joins Other Internet Retailer Top 500 Companies Such as AbeBooks, CompUSA and The Knot

eTail Palm Desert -- Baynote, Inc. (www.baynote.com), a leader in intent-driven product and content recommendations for the business web, today announced eXtreme PC Gear, which offers computer and electronics products, is already experiencing improved cross-sell and up-sell since the implementations of Baynote Recommendations less than two months ago.

eXtreme PC Gear, an Internet Retailer Top 500 Company, turned to Baynote despite having access to a free cross-sell functionality from its eCommerce vendor. One of the main challenges eXtreme PC Gear faced was that a large number of Google-referred visitors were coming and immediately bouncing. With Baynote in place, these visitors are immediately shown a number of recommended products including products complementary to the item they were searching for within Google.

"We need a solution to showcase what our visitors really want," said Ryan Yang, president of eXtreme PC Gear. "After hearing Jack Jia from Baynote speak at a conference, I was convinced that instead of predicting what our visitors are actually looking for, we wanted the wisdom of the community to do it for us."

Baynote's unique approach to product recommendations is to tap the implicit behaviors of site visitors and surface the natural associations they make among various products. This "wisdom of the invisible crowds" allows eCommerce sites to rapidly begin making product recommendations because it does not require any profile data on individuals. Also, Baynote Recommendations automatically capture visitors from Google referrals based on the keywords they were searching. This significantly improves the shopping experience and ultimately the bottom line for retailers by reducing bounce rates.

"With Baynote, we're seeing people coming to our site looking for a component, leaving with a solution," added Ryan Yang. "We see a great long term potential for Baynote to make a significant contribution to our bottom line."

Baynote will be discussing eXtreme PC Gear and its other eCommerce customers including CompUSA, AbeBooks, Horizon Hobby and The Knot this week at the eTail Palm Desert conference. For more information on Baynote's participation in eTail, please see the Feb 11th press release titled "Horizon Hobby to Present Product Recommendations Strategy at eTail" which can be found here: http://www.baynote.com/company/news/news.php?newsID=53.

About eXtreme PC Gear (www.xPCgear.com)

Established in 2001, eXtreme PC Gear has always been one of the top suppliers for computer enthusiasts and gadgeteers. With strong relationships and buying power with manufacturers, eXtreme PC Gear is always the first resellers to offer the latest and highly sought-after computer components. To know more about eXtreme PC Gear, please visit www.xPCgear.com.

About Baynote

Launched in 2006, Baynote delivers on-demand recommendation technology and social search for websites. By automatically displaying the best content and products, Baynote increases online revenue, leads and engagement. Baynote's patent-pending UseRank(TM) technology taps into the collective wisdom of the silent majority without collecting any explicit feedback. Over 80 eCommerce, media, and enterprise customers including Motorola, Network Appliance and US Appliance use Baynote Recommendations. For more information, please visit www.baynote.com.

Baynote(TM), UseRank(TM) and BrandRank(TM) are registered trademarks of Baynote, Inc. All other trademarks are properties of their respective owners.