Published:
Primerica Life, National Benefit Life Renew Qualification in IMSA, Ethical Standards Organization

Primerica Life Insurance Company, Duluth, GA,
and its subsidiary, National Benefit Life Insurance Company, New York, NY,
have qualified to renew their membership in the Insurance Marketplace
Standards Association (IMSA), the premier standards-setting organization
for the life insurance marketplace.
"We are proud of our IMSA qualification," said Jeff Fendler, CEO &
President of Primerica Life Insurance Company. "It is a tangible
demonstration of Primerica's continuing dedication to ethical business
practices."
"Our IMSA qualification shows our clients National Benefit's commitment to
integrity," said Raul Rivera, President & CEO of National Benefit Life.
IMSA President & CEO Brian Atchinson applauded Primerica Life and National
Benefit Life for successfully completing the rigorous, independent review
of their marketing, sales and compliance practices to qualify for IMSA
membership.
"IMSA qualification shows that a company has put into place policies and
procedures that are regularly monitored to help assure fair and honest
treatment of customers," Atchinson said. "We congratulate both companies
for their commitment to IMSA's high standards and quality business
practices that safeguard the consumer."
IMSA is the premier standards-setting organization for the life insurance,
annuities and long-term care insurance marketplace for individually sold
products. Qualified companies commit to maintaining high ethical standards
and to being fair, honest, and open in the way they advertise, sell and
service their products. IMSA qualification is for three years. The IMSA
seal is a guidepost of excellence and integrity for consumers. For more
information, visit www.IMSAethics.org.
Primerica Life Insurance Company and National Benefit Life Insurance
Company are part of Primerica Financial Services, headquartered in Duluth,
GA, the largest financial services marketing organization in North America,
with more than 100,000 licensed independent representatives. The company
provides financial products and services, including term life insurance,
variable annuities, long-term care insurance and other products. Primerica
conducts business principally in the U.S. and Canada. For more information
about Primerica, visit www.primerica.com.
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