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Divas N Babes Online Boutique Inspires Mommiesa Inner Divas

Comfy, couture clothing rejuvenates positive self-image for todayas busy moms.

Stylish, sophisticated mommies discover apparel that is chic and couture, yet comfy and casual at Divas N Babes new online boutique. With a complete line of expressive clothing and accessories designed especially for modern moms and their babies - newborn to two years old - Divas N Babes covers them all, from T-shirts and onesies to various styles of customizable couture baby slings. Divas N Babes is an affordable couture line with creative and casual flair.

"Divas N Babes provides a return to 'everyday elegance' with our selection of trendy apparel and accessories perfect for a play date or a trip to the grocery store," said creator Tonjia Coverdale. "Buried beneath the oversized T-shirts and baseball caps of today's busy Mommies lies an inner diva screaming to get out."

Divas N Babes holds promise for mommies to feel good about their post-baby appearance as they reclaim their sense of style. With expressive statements like "I AM at work!" for mommies and "Been there, broke that" for babies, the company allows haute mamas and their cool babes to "speak" to the world around them. The online store also features various types of clothing options for families of multiples including onesies that read, "I'm the man! No, I'm the man!"

One of its most attractive items reflects Divas N Babes support and encouragement for mommies to wear their most valuable accessory - their babies - in comfortable, fashionable baby slings that promote bonding and hands-free flexibility. Its stylish Ring Sling and Mei Tai selections fosters nurturing relationships between mommies and child as they move through their busy lifestyles. Hand-crafted by a team of stay-at-home mommies like Coverdale, the slings are made of the finest luxury silk and offer a range colors, designs and fabrics.

Coverdale, who traded in her stilettos for sneakers when her son Benjamin was born last year, truly understands the joys and challenges of motherhood. She left her career as a University professor of IT to create Divas N Babes, using her personal experiences as a catalyst for the concept.

"Like most new mothers, I struggled with being a 'Mom-me'," she said. "My design is to inspire other mommies to shed their baggy shirts and sweats for contemporary gear that reflects their inner diva without compromising comfort."

The boutique's Web site features a Divas Den, a blog that gives mommies the opportunity to share their pregnancy and motherhood stories. There is also a Virtual Playgroup for consumers who are interested in networking with other mommies and receiving the monthly e-newsletter which features tips, resources and monthly promotions.

For more information, visit www.divasnbabes.com.

About Divas N Babes

Divas N Babes is an online boutique that caters to stylish, sophisticated mommies with apparel that is chic and couture, yet comfy and casual. Made especially for haute mamas and by haute mamas, the company specializes in expressive, contemporary couture with casual flair for today's busy Mommies. Created by Divapreneur Tonjia Coverdale, Divas N Babes features a selection of T-shirts, onesies and couture baby slings that empower mommies and babies to freely express themselves to the world around them. The company is based in Wilmington, Del. For more information, visit www.divasnbabes.com or call 1-877-655-DIVAS.

For more information and photos, contact:
Charity J. Kassa
PR One, LLC
(678) 637-7721
charitykassa@pr-one.biz
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