Published:
IBM Taps RFID for Pharma Industry
Helping Protect Consumers From Counterfeit Drugs

IBM (NYSE: IBM) today unveiled a radio frequency
identification (RFID) system for tracking and tracing of pharmaceuticals.
The system makes it more difficult for counterfeit drugs to get to market,
protecting consumers by helping ensure the drugs they receive match the
prescription from their physician.
With nearly one in 12 of the world's prescriptions proving counterfeit each
year, the US Food and Drug Administration has cited RFID as the most
promising technology to ensure that the medicine in the bottle is exactly
what the doctor ordered.
The global pharmaceutical supply chain is highly complicated. From the
point of manufacture to the point of sale, drugs can change hands as many
as ten times. IBM's software and services are designed to help
manufacturers protect product from theft and fraud and avoid replacement
costs for product recalls and tarnished brand value.
The IBM RFID system for pharmaceutical track and trace uses blended RFID
software and services to automatically capture and track the movement of
drugs through the supply chain. RFID tags are embedded on products at the
unit, case and pallet level and authenticate the product from manufacturer
to wholesalers to hospitals and pharmacies. Each tag contains a unique
identifier -- like a license plate -- that can be linked back to
descriptive product information such as dosage and strength, lot number,
manufacturer and expiration date.
"We hold the security of the nation's drug supply as a top priority and
have taken several leadership steps to ensure a safe and secure supply
chain," said Renard Jackson, executive vice president for Cardinal Health.
"As part of a multi-pronged approach, RFID is a promising technology that
has the potential to add an additional layer of security and improve
efficiency across the entire supply chain, which is why we have partnered
with leaders like IBM in a pilot program to determine its feasibility and
effectiveness in a real-world setting."
In addition to consumer protection, the IBM-developed RFID system helps
manufacturers and distributors improve performance by reducing the cash
tied up in inventory, targeting recalls and enabling faster response to
market demand.
"IBM's extensive experience with RFID has demonstrated that this technology
has unique capabilities to offer in helping protect drugs from tampering,"
said Paul Chang, RFID/Pharma Executive, IBM. "And in an industry that
lives depend on, IBM is leading the way to a safer, more secure supply
chain."
The IBM RFID system for pharmaceutical track and trace is based on the IBM
WebSphere software platform and an architecture that allows clients to
reuse existing assets, thereby building new applications quickly and at a
lower cost for development.
IBM provides RFID systems for hundreds of the world's leading companies, as
well as middle-market and growing companies. This offering is based on a
definable, repeatable methodology that enables streamlined service
delivery. For more information, please visit
www.ibm.com/solutions/businesssolutions/sensors on the World Wide Web.
Copyright © 2008, MarketWire
Copyright © 2008, NewsBlaze,
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Tags: ,Medical and Healthcare:Healthcare, PharmaceuticalsandBiotech:EquipmentandSupplies, PharmaceuticalsandBiotech:Drugs, ,NYSE0001,NYSE0001,VA,MCLEAN, VA
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