Published: March 13, 2006
IBM Opens Research Centers to Business Partners
Access to "Intellectual Capital" to Ignite Collaborative Innovation
Demonstrating its commitment
to enabling innovation, IBM for the first time is opening access for its
Business Partners to one of its most valuable assets -- intellectual
capital represented by the scientists and engineers in its world-class
Research division.
Qualified Business Partners now have an opportunity to collaborate with
IBM's leading researchers and industry experts to deliver more innovative
solutions to broader range of clients, including small and medium
businesses. This program, which will be launched in the second quarter, is
being offered to partners through IBM's PartnerWorld Industry Networks
(PWIN), a set of industry-focused resources designed to help partners
develop, market and sell solutions.
"The Research division has always been a huge differentiator for IBM and we
want to encourage our partners to tap into that wealth of knowledge and
expertise to help them be more innovative in their markets," said Buell
Duncan, general manager, ISV and Developer Relations, IBM. "Collaborative
innovation is going to be a driving force in the global economy and this
program will enable IBM and its partners to be at the forefront of this
shift."
As part of the initiative, IBM will be offering business partners hands on
access to IBM's 3,000 researchers to collaborate with them on delivering
new solutions to the marketplace. Research experts will be made available
through IBM's worldwide research centers -- located in China, India,
Switzerland, Israel, Japan and the United States -- or by phone for
consultations. In addition, partners will also have online access to a
broad range of technical resources.
The IBM PartnerWorld Industry Networks provide partners with comprehensive
business insight, technical resources, networking opportunities, and
marketing and sales support designed to help them reach more customers and
close deals faster. Participants in the program can team with IBM to bring
solutions to market more easily and to ensure these solutions meet specific
industry needs, reflecting how customers buy technology today. By including
access to its research division, IBM is extending the collaborative nature
of its relationships with partners in a move designed to leverage the
strengths of each organization.
IBM has researchers and innovation centers focused on specific industries,
giving partners access to both technical leadership as well as industry
insight. Qualified partners interested in working with IBM Research also
have an opportunity to leverage the work underway at the newly launched IBM
Research Innovation Centers. Current centers include the SMB Innovation
Center in China and the Electronics Innovation Center in Tokyo. IBM plans
to open additional innovation centers later this year.
In one collaborative project that served as a pilot for this initiative,
YanSha, one of the largest luxury department store chains in China, became
an online supply chain company with the help of IBM's SMB Innovation Center
(at the China Research Lab) and eFuture Information Tech Inc, an IBM
business partner, and a top Chinese retail application provider.
IBM researchers in Beijing worked directly with YanSha and eFuture to
deploy the YanSha Blue Engine solution which offers real-time visualized
business process monitoring and management capabilities for business users.
This innovative solution has successfully improved operating efficiency,
lowered operating risks, optimized the structure of assets, boosted
customer satisfaction and expanded new business for both the client and the
business partner.
The YanSha Blue Engine and eFuture's Supply Chain Management (SCM) were key
components to the integrated solution leading to over1800 (90%) of YanSha's
2000 suppliers adopting the system for order, payment and advanced shipping
notice (ASN) core processes.
The YanSha Blue Engine and eFuture's Supply Chain Management (SCM) were key
components to the integrated solution. 1800 (90%) of YanSha's 2000
suppliers use the system for order, payment and advanced shipping notice
(ASN) core processes.
"This access to IBM's world-class research arm will give us opportunities
to stimulate new thinking," said Rose Harr, CEO, BlueWare. "Working
together, we will have a chance to develop integrated solutions that
neither company could do on its own and will help us accelerate healthcare
industry-specific innovation."
Qualified Business Partners can contact IBM Research through the PWIN
website: www.ibm.com/isv
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