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Gravitational Marketing: Watch American Idol Or Go Out Of Business

Small business owners have a huge opportunity to leverage Fox's fortune into their own and put big bucks into the bank in the process.

ORLANDO, Fla. (EWORLDWIRE) Jan 20, 2006

On the heels of the fifth season of FoxÂ's American Idol, small business owners have a huge opportunity to leverage FoxÂ's fortune into their own and put big bucks into the bank in the process.

International marketing consultants Jimmy Vee and Travis Miller make a powerful plea to small business owners, Â"Watch American Idol or go out of business.Â"

According to the US Small Business Administration, over 500,000 new small businesses are born each year. But as many as 50 percent fail in their very first year. According to Vee and Miller, these daunting figures are a direct consequence of the below-average marketing efforts employed by small businesses across the nation, and the fact that most marketing fails to connect with the intended target at a personal, emotional and relevant level.

"In order for small business owners to garner maximum pull and penetration with their generally small marketing budgets, it is vitally important to enter into the conversation that is already going on inside your customersÂ' heads," said Vee, co-founder of www.GravitationalMarketing.com.

Miller, the other half of www.GravitationalMarketing.com points out, "American Idol is slated to reach some 27.5 million viewers. How many of these viewers are your prospects? Chances are a good number of them.Â"

Their recommendation for the salvation of any small business: Gravitational Marketing. A system that allows small business owners, solo sales professionals and marketing managers to naturally attract new customers quickly and effortlessly.

Currently, thousands of subscribers learn how they can harness the power of Gravitational Marketing to create ads, events and promotions that relate to their customersÂ' existing thoughts by reading Vee and MillerÂ's Mission Control Marketing Newsletter. The newsletter is available for free at www.gravitationalmarketing.com.

Â"By watching American Idol and other reality television, you can be more in-tune with the pulse of your prospects. Even if you donÂ't like the crooning divas yourself, you can gain a marketing edge worth millions by paying attention to pop culture,Â" said Vee.

Vee and Miller give three no-cost and simple research tools that small business owners can use to tap into the conversations of their potential prospects in addition to watching reality television:

1. Use the Google Press Center at http://www.google.com/zeitgeist. This site shows the top searches on google for the past week. These searches give business owners an immense insight into what is on peopleÂ's minds right now.

2. Do a search on Amazon.com and see what books are at the top of the best sellers list. These titles may give clues to hot buttons that can be hit with marketing. Often times book titles can be tweaked and used as potent headlines for advertisements.

3. Do a search on eBay. eBay is the netÂ's top marketplace with transactions totaling over $48 million dollars per day. Do a quick search - see what the top categories are and the hottest products being purchased. The information learned can be used as a marketing advantage. Perhaps a contest or give-a-way or a new market to get into.

Vee and Miller are available for interactive and lively interviews by calling 407-275-8667.

    
   Scend LLC
   Orlando,    FL,    32828
   USA
   407-275-8667 (phone)
   tmiller@scend.net
   www.GravitationalMarketing.com
  
    
   Co-Founder
   Gravitational Marketing
   Orlando,    FL,    32828
   USA
   407-275-8667 (phone)
   jvee@scend.net
   www.GravitationalMarketing.com
  
Tags: small, business, marketing, advertising, entrepreneur, entrepreneurship, ideas, help, promotions, direct, publicity, Reality, TV, Shows,FLFL,USAUSA,
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