Published: January 16, 2006
SmartSMS(TM) Teams With Subculture Interactive to Deliver the World's Richest Mobile Technology Media
Patent-Pending HotFlash(R) Technology Supercharges Premium Text Messaging
Smart SMS Corp. (OTC: SRSM)
() announces an alliance with Hollywood-based
Subculture Interactive, LLC (), whose patent-pending
HotFlash® technology can deliver rich-media digital marketing solutions
to SmartSMS(TM) mobile technology clients around the world.
"The team at Subculture Interactive LLC are geniuses at creating and
delivering high-impact custom flash animation, music, content, and games
for bleeding-edge websites and email campaigns," said SmartSMS Corp. CEO
Gordon Lee, "and now SmartSMS(TM) is able to incorporate their HotFlash®
technology and viral marketing experience to set a new performance standard
in the global SMS industry. Subculture Interactive LLC's flagship product,
HotFlash®, allows companies to send personalized, Macromedia Flash
'microsites' directly to thousands of consumers at the click of a button,
and their breakthrough viral marketing and creative services will give our
clients extraordinary competitive advantages. The combination of
SmartSMS(TM)'s and Subculture Interactive's talent and interactive digital
technologies represents the future of high-impact mobile technology
campaigns."
Subculture Interactive, LLC co-founders Christian Burkhalter and Darren
Kramer are former studio interactive, marketing, and music executives who
have delivered high profile creative solutions for companies such as
Dreamworks SKG, Universal Studios, McCann-Erickson, Reebok, Kyocera,
Warner-Reprise, Disney, Island/Def Jam, Geffen Records, Columbia Records,
Apax Partners, General Atlantic Partners, and Austin Ventures.
About SmartSMS Corp.:
SmartSMS(TM) Corp. (OTC: SRSM) () is an Internet
entertainment company that specializes in mobile marketing campaigns for
major brands including celebrities, entertainers, and athletes, as well as
worthy causes. SmartSMS Corp. owns and operates the SmartSMS(TM) Text
Messaging technology. This technology, which was originally developed and
deployed in Europe, provides compelling connections with consumer markets
in support of effective branding and marketing campaigns. The SmartSMS(TM)
platform has been used successfully to launch about 500 campaigns
worldwide. SmartSMS(TM) is headquartered in Los Angeles, with additional
presence in New York, Europe, Mexico, South America, and Canada.
About Subculture Interactive:
Subculture Interactive, LLC is a media and communications company focused
in the rapidly-growing $12.5-billion US online advertising and promotion
sector. Subculture Interactive delivers innovative and cost-effective
rich-media solutions that enable advertisers and brands to increase
revenues, reduce costs, and more effectively attract and retain target
customers. By providing consumers with compelling and highly relevant
interactive media and information experiences, Subculture Interactive is
able to achieve exceptionally high conversion rates for its impressive
customer base.
Forward-Looking Statements:
With the exception of historical information, this news release and
accompanying information may include forward-looking statements that
involve a number of risks and uncertainties. Actual results could differ
materially from those anticipated as a result of various risks. There are
numerous factors that could contribute to such differences; therefore, such
projected events and anticipated results are not warranties or guarantees
that such events will occur or that the Company will achieve such results.
For more information about this corporation and risks involved in the
investment of their publicly traded shares, please see the Company's web
site(s), and/or documents filed with the SEC, which are easily accessible
in the EDGAR database system.
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