Published: January 05, 2006
Increasing Demand for X2 Designer Women's Notebooks Results in StyleBook Focus
New Company Targets Untapped Women's Market With Designer Notebooks in Colors Like Metallic Pink and Pearl White With Stylish Laptop Bags
Today at CES 2006, X2 Corporation, a global
manufacturer and direct marketer of digital lifestyle products, announced
the launch of its new division, StyleBook, aimed at designing and marketing
notebooks, computers and electronics specifically for the women's market.
Servicing an overlooked segment that, according to the Consumer Electronics
Association, represents 57% of all consumer electronics buyers, StyleBook
aims to add color and designer fashion to otherwise boring electronics by
offering an array of colorful notebooks, like a stylish pink laptop, and
fashionable accessory choices, such as matching laptop handbags.
Women can customize their notebook choices by visiting www.stylebook.com.
Instead of emphasizing "speeds and feeds," StyleBook will emphasize fashion
by allowing women to pick from various trendy colors and coordinate their
notebook choice with 15 different laptop bags including several benefiting
the Susan Komen Breast Cancer Foundation. The Visual Configurator, featured
at www.stylebook.com, allows users to go online to personalize their
notebooks by choosing colors and coordinating laptop bags coming in
Microfiber, Faux Croc, Leather and Suede materials. The bags look nothing
like traditional notebook bags and virtually hide the fact that there is
even a notebook in it, yet each bag has a built-in protective compartment
to store the StyleBook. Not only are the bags fashionable and stylish, they
are also extremely functional with several pockets for storage such as
separate makeup and mobile phone compartments, eliminating the hassle of
the constant two bag shuffle.
"In boring blacks and bland grays, most notebooks and consumer electronics
today are designed to emphasize function, not style," says Brandon LuTran,
Vice President of StyleBook. "StyleBook is the first electronics company to
focus efforts on fashionable and eye-appealing styles as well as specs,
giving women a new chic choice for their electronics needs."
While emphasizing style, StyleBook notebooks do not sacrifice specs or
functionality, and feature the most advanced technology such as the latest
Intel Pentium M processors, ample hard drive storage and large memory
capacities with Microsoft. The StyleBook includes Intel's latest Pentium M
or Celeron M low-power mobile processor at up to 2.2GHz speeds, up to 1GB
of DDR memory, up to a 100GB hard drive, 802.11b+g Wi-Fi wireless
networking, 10/100 Fast Ethernet and a DVD/CD-RW Recordable Combo or
DVD+/-RW Dual Layer Recordable optical drive, all in a compact, easy to
carry package that weighs approximately four pounds. It comes with a
built-in USB 2.0 and IEEE 1394 Firewire ports for easy connectivity and
transfer of data from any digital device. The StyleBook also has a Type II
PCMCIA slot for easy expansion. Unlike other notebooks its size, the
StyleBook also features a full-size keyboard that is surprisingly easy to
type on.
StyleBooks will be available directly at www.stylebook.com as well as at
fine retailers and e-tailers such as Target and Amazon.
About StyleBook
StyleBook designs and manufactures designer notebooks. It is the first
company to offer designer notebooks for women with its StyleBook line of
notebooks. Consumers can customize their own StyleBook at
www.stylebook.com.
StyleBook is a subsidiary of X2 Corporation. X2's mission is to become the
premier brand for digital lifestyle products. Every X2 product is designed
with a focus on innovation, style and the user experience. X2 offers an
array of popular digital media products ranging from IPTV Media PC Centers
and super-thin notebooks to hybrid MP3 players and pocket video
recorder/viewers with innovative features such as Bluetooth and removable
SD memory storage. X2 is located at 911B Canada Court, City of Industry, CA
91748. For more information, please contact info@stylebook.com.
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