Published: December 13, 2005
Shaping America's Youth Welcomes CIGNA as Corporate Partner
Initiative Dedicated to Promoting Childhood Activity and Nutrition
Shaping America's Youth (SAY), a national
cross-sector initiative focused on promoting childhood activity and
nutrition, today announced that CIGNA, a leading employee health benefits
company, has joined as a corporate partner. SAY is an initiative of Shaping
America's Health: Association for Weight Management and Obesity Prevention.
CIGNA joins current partners Nike, McNeil Nutritionals, a Johnson & Johnson
company, Campbell Soup Company, FedEx and Cadbury Schweppes in SAY, which
is developing a National Action Plan to address childhood overweight and
inactivity.
"Our nation currently faces an alarming increase in childhood obesity, with
over 15% of school-age children overweight. As a leading national provider
of employer-sponsored health benefits in the U.S., CIGNA feels a
responsibility to help families ensure the health and well-being of our
children -- tomorrow's workforce," said Andrea Gelzer, M.D, Senior Vice
President of Clinical Public Affairs at CIGNA. "We are proud to work with
Shaping America's Youth to help create a national dialogue on the
importance of healthy eating and nutrition starting with infants and
toddlers."
In addition to supporting Shaping America's Youth, CIGNA has been making
childhood obesity a priority for many years. CIGNA has developed innovative
programs to improve and maintain health and reduce costs with the approach
of preventing and treating obesity and incorporating evidence-based medical
practices, wellness programs and social support. These programs are
designed to help improve health care quality, reduce variations in care and
empower customers, thereby reducing costs.
"CIGNA offers a tremendous perspective to the SAY initiative through its
development of tools and support of pediatricians and family practitioners
in breaching the topic of obesity with patients and parents," said David
McCarron, MD, FACP and Executive Director of Shaping America's Youth. "SAY
has always focused on a cross-sector approach to addressing the growing
problem of overweight children and CIGNA's support helps us to bridge our
efforts into both the workplace and pediatric offices."
In 2003, SAY's launch was joined by U.S. Surgeon General Richard Carmona
and the American Academy of Pediatrics. It included a national
cross-sector survey to identify current programs and efforts to understand
and address the problem of sedentary lifestyles and unhealthy diets in
America's children. In addition, SAY is now conducting a series of 21st
Century Town Meetings across the U.S. over the next year to gather
grassroots, community input into the development of a National Action Plan.
The first meeting will be held in Memphis, TN on Saturday, January 21, 2006
and is hosted by Healthy Memphis Common Table and directed by
AmericaSpeaks.
About CIGNA
As a Business of Caring, CIGNA (NYSE: CI) provides employers with benefits,
expertise and services that improve the health,
well-being and productivity of their employees. Serving millions of
customers, clients and members in the U.S. and around the globe, CIGNA's
operating subsidiaries offer a full portfolio of medical, dental,
behavioral health, pharmacy and vision care benefits and group life,
accident and disability insurance. For more information, go to
http://www.cigna.com/.
About Shaping America's Youth
Shaping America's Youth is an initiative of Shaping America's Health:
Association for Weight Management and Obesity Prevention (AWMOP), an
organization that seeks to prevent excess weight and obesity and facilitate
scientific understanding of weight management. For more information about
AWMOP, visit www.obesityprevention.org or call (703) 253-4808. SAY was
initially launched in November 2003 in coordination with the office of the
Surgeon General, U.S. Department of Health and Human Services, the American
Academy of Pediatrics, Academic Network, and the Nutrition Department of
the University of California at Davis. Corporate partners NIKE, McNeil
Nutritionals, a Johnson & Johnson company, Campbell Soup Company, FedEx
Corporation, Cadbury Schweppes and CIGNA. For more information about SAY,
go to http://www.shapingamericasyouth.org.
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