Ultra Pure Water Technologies, Inc. Announces Installation of "Ice Island" Systems at E-Z Mart Stores, Inc. Convenience Store Chain

Ultra Pure Water Technologies, Inc. (OTC: UPWT) (Ultra Pure) announced today that ICEX Holdings Ltd., Inc. (ICEX), a wholly owned subsidiary of Ultra Pure, has been contracted to install seven (7) of the ICEX "Ice Island" proprietary ice production units for E-Z Mart Stores, Inc. (E-Z Mart). The units will be installed in six of E-Z Mart Convenience Stores located in the San Antonio, TX, area and in one (1) additional E-Z Mart store near their corporate headquarters in Texarkana, TX.

Daniel LeBlanc, President of ICEX, stated, "We are extremely pleased with the opportunity to install seven of our 'Ice Island' units in E-Z Mart stores located in the San Antonio and Texarkana, TX, areas. The units will undergo a production testing at the seven E-Z Mart locations to supply the ice sales for the stores. The systems will allow E-Z Mart to exercise better control of their bagged ice inventory, eliminate the need for ice deliveries, and allow for sales fulfillment during peak ice demand periods."

"We anticipate building a long and lasting relationship with E-Z Mart that will allow for the installation of "Ice Island" production units wherever the needs are justified to increase the profitability of ice sales at the 315 E-Z Mart operated convenience stores." stated Mr. LeBlanc.

About E-Z Mart Stores, Inc.

E-Z Mart Stores, Inc. (E-Z Mart) owns and operates a chain of 315 convenience stores throughout five states -- Oklahoma, Missouri, Arkansas, Louisiana and Texas. The company is headquartered in Texarkana, TX. The company was founded in 1970 in Nashville, Arkansas, by Jim Yates and was innovative with the introduction of the 11 p.m. store closing when small-town America typically closed at 6 p.m. Since E-Z Mart's inception in 1970, the company has ridden the wave of convenience store growth through additions and acquisitions in key markets. E-Z Mart is one of the largest privately held convenience store chains in the U.S. and employs in excess of 3400 employees throughout the 315 convenience stores under the E-Z Mart banner.

About ICEX Holdings, Ltd., Inc.

ICEX is a wholly owned subsidiary of Ultra Pure Water Technologies, Inc. with headquarters located in Lafayette, LA, and a manufacturing support division located in Phoenix, AZ. The company manufactures a proprietary ice production unit known as the "Ice Island" system. The system is an on-site ice production, bagging, and storage unit. The patent-applied for technology totally automates production and packaging of ice products in a portable configuration installed at the customer's site. The target markets for the Ice Island system include convenience stores, grocery stores, hotels, resorts, hospitals and industrial complexes.

About Ultra Pure Water Technologies, Inc.

Ultra Pure Water Technologies, Inc. is engaged in the manufacture, sale, and rental of pure quality water purification equipment utilizing reverse osmosis filtration processes and water vending equipment. The company's products address various water treatment applications for commercial, residential, industrial, and institutional purposes. These applications range from providing purified drinking water through our reverse osmosis self-filling water coolers and under-the-counter systems to equipment for producing water for municipal systems with capacities exceeding 200,000 gallons per day utilizing desalination and reverse osmosis processing equipment.

Legal Notice Regarding Forward-Looking Statements: "Forward-looking statements" as defined in the Private Securities Litigation Reform Act of 1995 may be included in this news release. These statements relate to future events or our future financial performance. These statements are only predictions and may differ materially from actual future results or events. Ultra Pure Water Technologies, Inc. disclaims any intention or obligation to revise any forward-looking statements whether as a result of new information, future developments or otherwise. There are important risk factors that could cause actual results to differ from those contained in forward-looking statements, including, but not limited to, risks associated with changes in general economic and business conditions (including changes in technology), actions of our competitors, the extent to which we are able to develop new services and markets for our services, possible failure of products in the market for any number of reasons, the time and expense involved in such development activities, the level of demand, failure of patents to adequately protect our products, market acceptance of our services and changes in our business strategies and many others.

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