Published:
Rick Rubin's American Recordings Returns to Warner Bros. Records
Legendary Producer Teams Up With Warner Bros. to Sign, Promote, and Market Artists
International Noise Conspiracy and Dan Wilson Will Be First Releases
Warner Bros. Records is pleased to announce
that American Recordings -- headed by legendary hip-hop and rock producer
Rick Rubin -- has joined the Warner Bros. family of labels.
The partnership entails that American Recordings will sign and provide
creative services for artists, while Warner Bros. will handle promotion,
publicity, sales, marketing, and distribution. Current American Recording
artists who will make the transition include Swedish political punk rock
band International Noise Conspiracy, singer-songwriter Dan Wilson, and
extreme metal pioneers Slayer. American will be based out of Warner Bros.'
Burbank, California, headquarters where Rubin will maintain an office.
In 2007, Warner Bros. will also acquire the rights to the extensive
American Recordings catalog, which includes Johnny Cash, the Black Crowes,
the Jayhawks, Slayer, and Danzig. Warner Bros. was American's home from
1992 through 1997.
Now Rubin is excited to be back with Warner Bros., citing the stewardship
of CEO Tom Whalley as his primary reason for returning. "Tom Whalley grew
up in the record business in the same way that I did," Rubin says. "He
understands the grass roots development of artists and the importance of
growing real careers in a time when most executives are looking for
short-term success, which ultimately yields short-sighted goals. Tom
understands that if artists are developed and nurtured the right way from
the beginning, they'll stick around for a long time.
"Of all the labels," Rubin adds, "Warner Bros. is the rock label. All the
biggest acts on it are rock artists. The company has a better understanding
of rock and eclectic music than any other in the industry. It's a perfect
fit."
Whalley is equally excited about the deal with Rubin. "Rick has been a
driving creative force in popular music for two decades, discovering new
artists, nurturing established ones, and bringing about their success time
and again," he says. "We are thrilled to have him back in the fold."
Rubin has produced such landmark hip-hop albums as Run DMC's "Raisin'
Hell," Beastie Boys' "Licensed to Ill," and LL Cool J's "Radio," as well as
best-selling music by such diverse artists as Red Hot Chili Peppers, Jay-Z,
System of a Down, Tom Petty, Weezer, Audioslave, Dixie Chicks, and Johnny
Cash. The co-founder of classic hip-hop label, Def Jam, with Russell
Simmons, Rubin struck out on his own in 1988 and formed American
Recordings. The label built its reputation with chart-topping hits by such
artists as System of a Down, Black Crowes, and Sir Mix-A-Lot.
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Copyright © 2008, MarketWire
Copyright © 2008, NewsBlaze,
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Tags: ,Media and Entertainment:MusicandRadio, ,CA,BURBANK, CA
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