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EGOware Installs Sales Force Convergence Communication Channels For Rumford Industrial Group

"Timely communication is vital to providing customer service and satisfaction when emergency repair maintenance calls come into our organization," says Jim Rumford, President and CEO of Rumford Industrial Group. "Utilizing our eGOware Sales Force Alerts channel enables Rumford to distribute lead information using the Text-To-Voice feature, sending the original text message, automatically converted to voice, directly to our staff cell phones, no matter their location."

Rumford also notes, "We use the eGOware Sales Force Alerts channel feature to distribute pricing and sales documentation, verify distribution and systematically control document versions."

"Rumford provided eGOware with four specific communications collaboration issues that were problematic in the operational areas of sales force management, customer relationship building, newsletter distribution and product support video and materials distribution", according to Ralph Conley, President of eGOware® Inc. "Using four channels of eGOware's Sales Force Alerts applications, we were able to remedy those issues within an extremely short installation period of only a couple of weeks, while also providing greater than expected return on investment."

One eGOware Sales Force Alerts channel is being utilized by Rumford to distribute more than 10,000 newsletters each month to customers and prospects. The newsletter includes a training application article, photos, and links to the Rumford website, eliminating the production, materials, and postal costs of a printed edition. The newsletter is sent with "One Simple Click of The Mouse". The statistics and tracking back end of the eGOware Sales Force Alerts channels allows for verification of receipt and opening. Changed email addresses, ISP's, and personnel are easily tracked and prompt timely Rumford follow-up calls.

"Our Rumford Preferred Customer likes the convenience of having videos to instruct their maintenance staffs, and the product application materials provided to them in a SPAM and Virus Free environment," says Rumford. "As better-educated customers call our sales and technical consultants, meetings become far more effective and productive, resulting in measurably increased sales revenues. And, we can send the videos and support materials from our Ohio headquarters to other distributors in Australia, Canada, and England instantaneously at a fraction of the cost of typical CD burning and shipping."

Visit www.salesforcealerts.com and take eGOware Sales Force Alerts for a test drive. For more information on how eGOware's Convergence Communications can enhance a company's Sales Force Communications, contact Kyle Unrast at (800) 472-7488 or email kunrast@egoware.com.