RetailAccess 2005 Launches As An 8-City Road Show In Key Markets

Agenda offers technology and consumer electronics retail management and vendors the opportunity to discuss a range of technologies, services and programs, and gain Industry insider perspectives in a single day.

Market Access Events, LLC today announced the launch of RetailAccess 2005, a road show that travels to eight cities across the United States to bring established and emerging technology and consumer electronics vendors together with retail management from the U.S. and Canada. The first in the three-month series of one-day events takes place April 18 in Richmond, Va., and continues in Fort Lauderdale, Fla.; San Jose, Texas; Dallas, Seattle, Cleveland and Minneapolis, with the final venue in Boston July 18.

"The retail channel has evolved into a multi-channel of storefronts, e-commerce and direct marketing," said Bill Booth, president of Market Access Events. "This has created a complex model for both retail management and the vendors who rely on this channel to sell through to consumers. The goal of RetailAccess is to simplify the business process for both parties through a well formatted agenda that takes everyone's time constraints into consideration."

The RetailAccess road show encompasses:

Guests and Sponsors
Guests represent consumer electronics stores, computer and office superstores, mass merchants, direct marketers, warehouse clubs, specialty stores, catalog houses, and online retailers. The entire management teams at these organizations that influence the direction of technology and consumer electronics are invited to attend including product managers, purchasing managers, merchandising managers, finance managers, buyers, inventory specialists and e-commerce managers.

Sponsors represent a wide range of products and services in categories such as audio, communications, computers and accessories, electronics, gaming, Internet services, mobile and wireless, networking, and software.

A Business Forum
Guests and sponsors strategize plans and programs, preview emerging and enhanced products and services, test-drive in-depth product demonstrations, and discuss business trends and direction at two forums - Point-of-Sale, a series of "what's new?" sponsor briefs, and Point-of-Purchase, the place for one-to-one exchanges.

Featured Speakers
A number of industry insiders will add another dimension to the agenda with 45-minute interactive sessions on topics such as consumer behavior and experiences, marketing, merchandising and demand strategies, hot technology trends, designing environments to engage customers, and more.

Further, sponsors engage with senior retail executives at a private luncheon in each city, offering eight unique perspectives on the state of the industry, the retail opportunity, and the keys to continued success in the channel.

A Networking Forum
Through cocktail receptions, dinner service and evening socials, guests and sponsors will benefit from informal time to solidify business relationships.

Complete details are available at www.marketaccessevents.com or by calling 503-655-0241.

About Market Access Events
Market Access Events, LLC is an event production company designed to serve the technology channels, and personalize the event experience by applying the road show concept to bring buyers and sellers together for mutual success. The principals of Market Access Events have decades of management, event production, marketing, and sales experience in the industry, and they bring a time-is-of-the-essence philosophy to the event planning process.

RetailAccess 2005, produced by Market Access Events, is directed by an advisory board of company principals, retail industry executives and technology vendor representatives. This select group defines RetailAccess to ensure that the concept remains relevant in light of the dynamic changes in the marketplace. More about the company, the Advisory Board, and the events is available by visiting www.marketaccessevents.com.

     
   President
   Cricket Communications, Inc. 
   Delray Beach,    FL,    33483
   USA
   561-276-6075 (phone)
   cricket@bellsouth.net
  

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