Market Pulse Breaking News Alert for Monday, November 29, 2004: PKCY - Park City Group CEO Identifies $25-30 Million Revenue Target in Letter to Shareholders!

Market Pulse News Alert for this AM, Stocks to Watch are: Park City Group, Inc. , Google Inc. , Sirius Satellite Radio Inc. , and El Paso Corp. .

Investors need to be watching Park City Group, Inc. this AM! Park City Group is an established software company providing business performance management software and consulting services to the retail sector. The technology has its genesis in the operations of Mrs. Fields Cookies, co-founded by Randy Fields, CEO of Park City Group, Inc. The company's strategy is to rapidly expand its market share within the grocery and specialty retail sectors. Industry leading customers such as The Home Depot, Victoria's Secret, Limited Brands, Anheuser Busch Entertainment and Tesco Lotus benefit from PKCY's software. Park City Group had excellent news out this AM regarding their CEO identifying $25-30 million revenue target in letter to shareholders! This could be great news for investors!

Park City Group, Inc. announced today that its CEO, Randy Fields who was also the Co-Founder of Mrs. Fields Cookies, has reported on the company performance and describes its vision to bring the Company to the $25-$30 million level in the next few years in a communication to its shareholders. The entire text can be viewed on the company's website at www.parkcitygroup.com. In part, the letter says:

"We greatly appreciate your continued support and interest in Park City Group over the past year. As we begin our new fiscal year, we believe it is important to provide you with a report on our results based on the commitments we made to you last year:

Key highlight included:

--  Improved Cash Flow from Operations by 270%
--  Increased Revenues by 12.7%
--  Increased Recurring Revenues by 11.7%
--  Added Three New Customer Companies
--  Reduced Operating Expenses by 34%
--  Completed Cash Positive Year and Year-Over-Year Improvement
--  Launched New Product Offering to Open Small to Mid-Sized Grocery
    Market
--  Initiated Strategic Alliance with CRS Retail Systems
--  Eight Customers Purchased Additional Licenses or Services
--  Significant Increase in Company Visibility with Placement of Trade
    Articles, Tradeshows and Radio Interviews
--  Increased Investor Communications with Website, FAQ and Targeted
    Programs
    

The Company also identified key objectives for FY2005 to include:

--  Significantly Increase Recurring Revenues Via Subscription Service
    Model
--  Increase Software License and Consulting Services Revenues
--  Continued Improvement to the Balance Sheet
--  Continued Efforts to Seek Listing on a Major Exchange
--  Grow Sales Channel Business Development
--  Leverage Strategic Alliances for Increased Sales Penetration
--  Increase International Market Development
--  Increase Company Recognition with Tradeshows and Industry Forums
--  Strengthen the Support and Consulting Services Organization
--  Continued Emphasis on Improving Customer Relationships and Business
    Value from the Company's Products
    

"As we are able to achieve our targeted goals, the Company's forward momentum will allow us to become a $25-30 million Company within the next few years. Our first steps in achieving this goal have been the addition of Jim Horton as the Company's President and COO. Jim has already made substantial progress in developing the new sales channels and has already brought a number of high quality prospective customers into the sales process.

"We appreciate your support and offer you the opportunity to contact me at any time to discuss our plans or receive your suggestions. We are committed to working hard to earn your confidence in Park City Group."

About Park City Group

Park City Group, Inc. develops and markets patented computer software that helps its retail customers to increase their sales while reducing their inventory and labor costs: the two largest, controllable expenses in the retail industry. The technology has its genesis in the operations of Mrs. Fields Cookies, co-founded by Randy Fields, CEO of Park City Group, Inc. Industry leading customers such as The Home Depot, Victoria's Secret, The Limited, Anheuser Busch Entertainment and Tesco Lotus benefit from our software. Feel free to contact us (Media Contact Randy Fields) at 800.772.4556 or info@parkcitygroup.com. To find out more about Park City Group , visit our website at www.parkcitygroup.com.

Stocks acting well as of late include: Google Inc. , Sirius Satellite Radio Inc. , and El Paso Corp. .

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