Leading IT Innovation Experts Gather to Discuss Innovation Strategies

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FOR IMMEDIATE RELEASE

Leading IT Innovation Experts Gather to Discuss Innovation Strategies, Ways to Improve Operational Effectiveness and How to Overcome Barriers to IT

April 27, 2010 – Folsom, CA: With a financial downturn in the world economy and shrinking budgets, it is not surprising that innovation in Information Technology (IT) is in high demand. Leading IT and innovation experts will convene at Interop 2010 Las Vegas April 27, 2010 from 12:15 PM – 1:00 PM to address key IT innovation issues, including making an impact on improving operational effectiveness and beating barriers to IT using proven innovation strategies.

“Many of the most significant corporate success stories have been because of IT innovations,” said Bill Cullifer, coordinator and session moderator and the chair of the WhyITNow.org initiative. “Leading executives understand that IT innovation is a major factor for their companies” bottom lines and future growth. Unfortunately, not all organizational decision-makers understand or do a good job evaluating or implementing the strategic importance of IT.”

These trends have been researched and recorded by global management consulting firm A.T. Kearney through its Strategic IT Practice and global survey of IT and business executives.

“IT Innovation has been a top priority for businesses over the last decade,” said Bob Haas, partner and Strategic IT director at A.T. Kearney. “Yet, most companies consistently talk about the need for IT Innovation, but don’t follow through with consistent, focused investments and executive commitment.”

Sponsored by the WhyITNow.org initiative, a grass roots coalition of industry and education professionals, the “Realizing the Promise of IT Innovation” panel will focus on IT innovation during a weak economy, thriving in a chaotic economy, gearing up for prosperity and learning about current industry studies, best practices and efforts to improve education and career opportunities in IT.

Additional conference highlights include an invitation-only industry roundtable on the topic of IT effectiveness and innovation.

About WhyITNow.org

The WhyITNow.org (http://www.whyotnow.org) is an educational and advocacy initiative dedicated to serving the opportunities within Information Technology (IT). WhyITNow.org is supported by a consortium of IT industry professionals, publishers, educators, government agencies and groups coming together for the benefit of promoting awareness and jobs within the Information Technology (IT) profession.

About A.T. Kearney

A.T. Kearney (www.atkearney.com) is a global management consulting firm that uses strategic insight, tailored solutions and a collaborative working style to help clients achieve sustainable results. Since 1926, we have been trusted advisors on CEO-agenda issues to the world’s leading corporations across all major industries. A.T. Kearney’s offices are located in major business centers in 37 countries.

CONTACT:

Bill Cullifer, Chairman, WhyITNow.org

Tel: 916 989-2933

[email protected]

Or

Bob Gordon, A.T. Kearney

Tel: 312-223-6187

[email protected]

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